If you’re as obsessed with our MAURA X EGO collection as we are, then we bet we’ve left you wanting more. Well, how does exclusive behind the scenes access sound? Keep on scrolling girl, we’ve got all the MAURA X EGO content you’ve been craving…
Take an exclusive look at what went on behind the scenes when we took a trip to Dubai to shoot our collection with Maura Higgins…
I mean, have you ever seen anyone THIS photogenic before? Nope, us neither.
SHOOT DAY: MAURA X EGO
We got off to an early start, with our shoot day prep and Maura’s hair and makeup starting at 6am.
Then we headed to the desert to start the shoot. We wish we were back there right now, ngl.
“The shoot day went perfectly, Maura is a professional to work with. We worked together on trying new poses, being extra to get the perfect shot!” – Michael Egerton, Creative Lead
Maura’s boyfriend and fellow Love Island contestant Chris Taylor joined us for the shoot and was on hand to help Maura into her boots! Could they BE any cuter?!
Creating The Collection
Michael, our Creative Lead, gave us insight into the creative process behind the MAURA X EGO campaign.
“Our Maura campaign was completely inspired by the collection, I wanted to contrast the orange, tropical under the sea print with the dry Arabian desert. As I was styling the collection, I chose to toughen up the colourful prints with elements of leather mesh and chains, while still showcasing the feminism which I feel is a reflection of Maura herself.”
Our Creative Lead Michael styling Maura on set in Dubai.
We were all having so much fun on set, that Chris decided he wanted in on the fun too…
Shop the MAURA X EGO collection HERE