Hey, fashionistas! Ready to dive into the glitz and glam of London Fashion Week September 2024? Whether you’re a seasoned style queen or just stepping into the world of high fashion, this guide is your go-to for all things chic…
Hey sunshine seekers! Ready to ditch the frost and thaw out in some tropical vibes? If you’re packing for a winter sun holiday and want to look insta-ready, you’ve come to the right place. From layers to evening wear, we’re…
Here at EGO, we’re causing a racquet over this season’s latest trend: Tenniscore. If you’ve seen ‘Challengers,’ you’ll know that three things are in this summer: throuples, tennis and Wimbledon inspired outfits. So get ready to have a Challengers summer…
Hey, gorgeous! Ready to crush uni life while looking fabulous? Buckle up, because we’re about to dive into some useful tips for students that will keep you stylish, sane, and slaying every day of the semester. Wardrobe Wonders: Mix and…
With the unreal headliners at this year’s Creamfields, we’re just as excited as you at EGO to get our rave on and soak up the vibes. After getting your tickets, all that’s left is to sort out your outfits to…
Hey Dolls! Welcome to your new style obsession—bubble skirts, the trend that’s literally *popping* up everywhere. If you’ve been scrolling through your feed, you’ve definitely seen these puffy wonders taking over, and girl, we’re here to make sure you rock…
Hey girl! We all know that your scent is a powerful way to express your personality and leave a trail of envy wherever you go. But let’s be real: making sure your signature women’s fragrance lasts all day can be…
Howdy, huns. We’re rallying the herds to tell you about this season’s latest trend – the cowboy boot! If you’re anything like us, Cowboy Carter has been on repeat and early Taylor Swift has been all over your mood board…
Hey Dolls! If you haven’t heard, Butter Yellow is the colour of the season, and it’s here to make your wardrobe POP! This dreamy, creamy shade is making waves across all the top women’s fashion FYPs and Insta feeds. Ready…
